Oriental Perfumery
Lectures: 2 h
Main Topics:
Perfumery in the Middle East is deeply rooted in history and culture, serving as a form of personal expression and social distinction. This session explores the evolution of Middle Eastern perfumery, key scenting practices, iconic ingredients, and market segmentation.
1. The Culture of Perfumery in the Middle East
- Origins date back over 4,000 years in Mesopotamia.
- The Arabs invented the alembic and refined distillation techniques.
- The region is a global hub for luxurious and intense fragrances.
2. Scenting Practices
- Perfume is an essential part of self-expression and identity.
- Layering is common, with up to ten products combined.
- Bakhoor is used to perfume clothing and spaces, symbolizing hospitality.
3. Ingredients and Fragrances
- Signature ingredients: oud, rose, saffron, incense, musk, sandalwood.
- Oud is one of the most expensive and sought-after perfume ingredients.
- Fragrances are opulent, rich, and long-lasting.
4. Market Segments
- Three key categories: French, French-Middle Eastern, and Middle Eastern.
- Local and international brands influence each other, creating unique hybrid fragrances.
Lecturer:
Marina Melendo (R&D Scientist)
Eurofragance
email: mmelendo @ eurofragance.com